Strategic Web Design Insights
Stop the DIY guesswork. I share my internal design checklists, SEO tips, and professional strategies to help you build a website that actually converts.
How to Write SEO-Friendly Website Copy for Service-Based Businesses
Writing website copy that ranks in Google and shows up in AI search is a different skill than most business owners realize. Here's what actually works for Canadian service businesses in 2026.
Should I Hire a Web Designer or Build My Website Myself?
Honest answer from a web designer: DIY websites can work — but there's one thing they almost never have that costs you more than the website itself would have.
Why Squarespace Is My Favourite Platform for Photography Websites
There are a lot of platform options for photographers. Here's why I recommend Squarespace every time - from someone who's been on both sides of the camera.
Boost Your Website’s Visibility with My Free SEO Checklist for Service-Based Businesses
Want to attract more clients to your website? Download my Free SEO Checklist for Service-Based Businesses and learn simple steps to boost your site’s visibility, connect with ideal clients, and grow your brand effortlessly.