The Ultimate Website Project Prep Kit: 5 Things to Do Before You Hire a Designer
You're a professional, a true expert in your field, and you know your business deserves a website that reflects that. You're ready to make it happen, but the thought of starting a website project might feel a little daunting. The secret to a smooth, stress-free, and successful design experience isn't about being a tech whiz—it's all in the preparation.
By tackling a few key things before you hire a designer, you'll be set up for a journey that's not only more efficient but also more enjoyable. Let's dive into five essential steps that will make your website project a breeze.
1. Figure Out Your Budget
Before you fall in love with a designer’s portfolio, it's important to have a clear idea of your budget. This isn’t just about the designer’s fee; it’s an overall investment in your business’s growth. A clear budget helps your designer propose solutions that fit your financial comfort zone.
You can think of website budgets in a few different tiers:
A quick refresh of an existing site or simple template customization.
A standard build that includes custom design and a few key pages.
A full-on custom website with all the bells and whistles.
Knowing where you stand on this scale will make that initial conversation with a designer so much more productive.
2. Be Realistic About Your Timeline
While some websites can be built in a day (seriously!), a traditional website project is a collaborative effort. A successful timeline depends on both the designer's schedule and your availability.
Projects often get delayed because of an extended feedback loop or because the client hasn't provided their content. A realistic timeline isn't just about how long the designer needs; it's about how much time you can dedicate to feedback, revisions, and getting your content ready. A proactive approach here can save a lot of time.
3. How Involved Do You Want to Be?
This is a big one! Your level of involvement directly impacts the project timeline, cost, and final result. Are you prepared to be hands-on, or would you prefer a more hands-off approach?
Words for Your Website: Do you plan to write all the copy for your homepage, services page, and about page yourself? Or would you prefer to hire a copywriter to craft a more strategic message?
Images & Photography: Will you be using existing photos, or do you need to hire a professional photographer to create new, on-brand imagery?
Many designers offer these services themselves or can help you find someone to provide their expertise in these areas. Being clear on your needs from the start helps you find the right fit.
4. Pick a Platform (and a Domain!)
Choosing the right foundation for your website is crucial. A great platform makes it easier for you to manage your site after launch, giving you a sense of empowerment and control.
For many service-based businesses, Squarespace is a fantastic choice. Its user-friendly interface makes it easy to manage content and make simple updates yourself. It's a platform designed for entrepreneurs who aren't tech experts.
As for your domain (your website's address), you'll need to purchase one. Platforms like Squarespace offer the convenient option to purchase your URL directly through them, simplifying the entire process.
5. Prepare Your Content
This is, without a doubt, the most important step. A website project can't even begin without the core content. Before you hire a designer, aim to have these things ready:
Your Logo and Branding: A high-resolution logo (ideally in a few file formats) and a clear idea of your brand's colour palette and fonts.
Your Words: Draft the copy for all of your main pages. The more you have prepared, the faster the project will move.
Your Visuals: Compile all your professional photos and videos into one easy-to-access folder, like Google Drive.
By doing this work upfront, you’re not just preparing for a project—you’re setting yourself up for a beautiful, effective website and a seamless, enjoyable experience.
Now that you're armed with this prep kit, you're one step closer to launching a website that shines! I'd love to hear about your project—feel free to get in touch for a free consultation to discuss how we can bring your online vision to life.
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Ready to create a homepage that attracts your dream clients? Let's chat! Book a free discovery call today, and we'll discuss how I can help you achieve your online goals.
